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    <title>Sanrio on Merge Inside</title>
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      <title>Sanrio Games: A New Era for Hello Kitty and Friends</title>
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      <pubDate>Tue, 21 Apr 2026 00:00:00 +0000</pubDate>
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      <description>Sanrio, the beloved creator of Hello Kitty, is stepping into the gaming world with the launch of Sanrio Games, aiming to tap into the fast-growing global gaming market. This strategic move will see the introduction of a party game for Nintendo Switch and Switch 2 formats, with ten titles planned over the next three years. The first game is set to debut this fall, showcasing a vibrant world where players can create avatars and interact with a plethora of Sanrio characters.</description>
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